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Just last week I was discussing the need for more games on Samsung TV screens and what happens at Gamescon this week? asks Blockleader’s Lisa Gibbons. A major partnership announcement between web3 gaming giant Illuvium and Samsung.

When the press release came into our inbox we couldn’t help but smile. The gaming, entertainment and media industries are more closely aligned than ever before. The collaboration between these two major players marks a leap forward in Web3 gaming using home entertainment devices. The partnership will debut at Gamescom 2024, running from 21 – 25 Aug.

Illuvium, known for its universe of three interconnected games, will allow players to display their in-game assets, such as Illuvials, weapons, and suits, on Samsung’s Web3 TVs.

This integration is designed to bring digital art to life with stunning clarity, transforming the traditional television into a dynamic and immersive art display. The partnership underscores a new era of digital convergence, where home entertainment and gaming intersect on a whole new level.

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